In a way, we all come into this world with our own personal branding: Our names. This tells members of our family and the people we meet who we are, but doesn’t really express our personal qualities.
Amazon FBA is a brilliant service for small businesses and entrepreneurs that want to start selling large numbers of products direct to customers. In many ways, Amazon FBA makes setting up your business too easy. Which means it’s easy to make mistakes, and to come unstuck. Here are 5 big ones to avoid.